Most banks try to be everything to everyone…
…and end up being mediocre at serving anyone.
But there’s a small group of operators who have discovered…
…that focusing on underserved niches can create asymmetric returns.
Today I interviewed Rick Rule, who’s built 7 successful banks by following this exact strategy…
His last bank grew from zero to $28 billion in deposits by offering just one product…
…while competitors confused customers with dozens.
Listen in as he breaks down why banking is a pretty good business if you stay focused on ONE thing…
Rick has spent over 50 years in banking and natural resource investing.
In today’s episode, he explains…
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Why trying to compete with big banks is a losing strategy
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How focusing on underserved niches creates massive advantages
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The exact reason most banks fail (and how to avoid it)
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Why high-quality operators will see less competition ahead
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His contrarian view on inflation and interest rates in 2025
Plus, he reveals why the next few years could mirror the 1970s…
If you want to learn how to spot profitable niches others are ignoring…
Listen to the episode now!
Take Control,
Hunter Thompson
Resources mentioned in the episode:
- Rick Rule
Interested in learning how to take your capital raising game to the next level? Meet us at Capital Raiser’s Edge.
Learn more here: https://raisingcapital.com/cre