E189 – Building Meaningful Relationships on LinkedIn

We are living in the age of social media, both personally and professionally. Most, if not all, of us, have a LinkedIn profile and have utilized it at some point in our careers. LinkedIn is a 24 hours per day free networking event that can create many genuine, meaningful, and important relationships. However, if you’re not using the tools at your disposal, you’ll find yourself frustrated and stagnant.

Our guest for today is Joe Apfelbaum, who is the CEO of Ajax Union, a B2B digital marketing agency based in Brooklyn, New York. Joe is a business strategist, marketing expert, and certified Google trainer. He enjoys speaking and writing about marketing, business networking, and personal development in his seminars, webinars, and articles. Joe is also the host of the popular podcast, The Breakthrough Maze.

Today we are going to discuss…

  • Whether you should be focused on volume, number of followers, or the number of likes
  • How you can slide into someone’s LinkedIn DM without coming off as spammy
  • Whether or not you should use VA’s or bots to help automate your LinkedIn presence

Learn more about our guest:

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